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Happy #smday (& welcome to Google+?)

Happy #smday (& welcome to Google+?)

Today, June 30th, marks Mashable's Social Media Day, "A day to celebrate the revolution of media becoming social." This secon...

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New Research on Social Gaming

A May 2011 study by Saatchi & Saatchi found that of US internet users ages 18 to 44, 50% play social games on a daily basis. This stud...

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Watch "The Holistic Approach to Social Media"

Watch "The Holistic Approach to Social Media"

Did you miss last week's webinar "The Holistic Approach to Using Social Media for Business" by Citrix? Not to worry, the arc...

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Is Your Business A Social Business?

Is Your Business A Social Business?

In association with Citrix, The Institute for International Research invites you to join us for a one hour complimentary Web Seminar. So...

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#MUCONF11: Rounding Up Measure Up

In the wake of the 2011 Measure Up conference we are newly energized to begin integrating and measuring social media marketing. Over on th...

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#muconf11 Live: Day Two, Measuring the Marketing Mix

#muconf11 Live: Day Two, Measuring the Marketing Mix

Today we enjoyed another great day of the Measure Up conference. The #muconf11 twitter stream continued to provide key insights into the ...

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#muconf11 Live: Hot Topics and Prolific Twitterers

#muconf11 Live: Hot Topics and Prolific Twitterers

Today the 2011 Measure Up conference kicked off in Boston, MA. If you were following along with the #muconf11 twitter stream, you probably ...

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Complimentary Webinar: Winning the Battle for Consumer Attention in a Fragmented Media World

Complimentary Webinar: Winning the Battle for Consumer Attention in a Fragmented Media World

In association with comScore, The Institute for International Research invites you to join us for a one hour complimentary Web Seminar. Win...

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Measure Up Podcast: Tim McMullen

In preparation for next week's Measure Up conference, we'll be highlighting conversations focusing on marketing measurement best pra...

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