World Future Trends Summit
Event Date: October, 2012
Location: Miami, FL
INDUSTRY ALERT: OFFICIAL CALL FOR PRESENTERS
The Institute for International Research (IIR) presents:
World Future Trends Summit
A meeting of Styles: Where West Influences East, & East Influences West
October, 2012
Due
to the high volume of submissions, we suggest you submit your proposal
early and no later than Friday, May 4, 2012 to Stacy Levyn, Conference
Producer at slevyn@iirusa.com or 646.895.7335.
It's
time to create a place where thought leaders and influencers come
together and share insights from around the world. It's time we break
silos. It is time we take full advantage of the interconnectedness that
is our world.
Welcome to the REVIVAL of Future Trends.
Welcome to the World Future Trends Summit. Focusing on a meeting of
styles: where west influences east & east influences west. The
summit will consist of US and International content, recruiting speakers
from the US, Brazil, Holland, China, Seoul Korea, Amsterdam, Australia,
and other emerging countries.
A whole new format for a whole new event.
Day 1 - Business Cases
Day
1 of the World Future Trend Summit focuses on short 25-minute business
case presentations from market research, insights, innovation, trends,
design, marketing and product development executives. These cases
present a realistic view of trends in action and reveal projects that
worked, ones that didn’t, and what was learned along the way.
Day 2&3 - Global Keynotes
High-level Keynotes hit the stage to talk about the newest worldwide trends, insights and innovations.
Day 2&3 - Workshops
We
have structured unique workshops with key advisors who are prepared to
teach you the fundamental elements behind trend implementation and
application. From rapid prototyping, to scenario testing and trend
trekking we bring you the best in trend analysis and exploration.
The Audience
Attendees
are passionate and ready to embrace opportunities. Join together with a
community of trend spotters, corporate thinkers, marketers and news
makers ready to embrace their future. So who will you meet? Executives
responsible for:
• Marketing
• Brand/Product Management
• Market Research
• Consumer Insights
• Strategic Planning
• Business Development
• Product Development
• Innovation
• Design/Creativity
• Forecasting
• Future Strategy
• Trend Tracking
Speakers receive FREE admission to the conference.
Sponsorship & Exhibition Opportunities
If you are interested in sponsorship or exhibit opportunities please contact Jon Saxe, Business Development Manager at jsaxe@iirusa.com or 646.895.7467.
Interested in Becoming a Media Partner?
Contact Sharon Tzuang, Marketing Manager, at stzuang@iirusa.com.
Call for Presenters:
For consideration, please email slevyn@iirusa.com with the following information by Friday, May 4, 2012.
• Proposed speaker name(s), job title(s), and company name(s)
• Contact information including address, telephone and fax numbers and e-mail
• Talk title
• The main theme you plan to address (Business Case, Workshop or Keynote)
• Summary of the presentation (3-5 sentences)
• Please indicate what is NEW about the presentation
• Previous conference experience
Due
to the high volume of responses, we are unable to respond to each
submission. All those selected to participate as speakers will be
notified shortly after the deadline.
Thank you for your interest in the World Future Trends Summit. We look forward to receiving your proposal!
Join the Future Trends community!
Find us on Facebook, Twitter, & LinkedIn.
Monday, April 30, 2012
Thursday, April 26, 2012
One month since TMMC: Do You Know Where Your Mobile Strategy Is?
It's been more than a month since we returned from The Mobile Marketing Conference and we wanted to check in on what you've been up to.
Have you made sure all of your email marketing strategies are mobile optimized? Launched a new app or QR code campaign?
Share with us in the comments or email mleblanc@iirusa.com to submit a guest blog post about your strategy steps.
Meanwhile, the mobile world rolls on. Rumors of the next iPhone started spreading across the web, with major buzz pointing to "iWallet" a bigger, better display and better battery life. Gigaom named 2012 "The year mobile advertising starts to pay off" citing the increased viability of new targeting technologies and the growing importance of mobile to the customer on the go.
In keeping with what we heard at TMMC, many are turning to the emerging world as the next mobile market. This infographic spells it out nicely. Here in the US, marketers should continue to take into account the power of the "second screen." HBO's new show "Girls" debuted with roughly "one in every five viewers on... [a] computer or mobile device talking about it." Many were even able to take in the live concert experience on their screen with Coachella streaming live.
What's new in your mobile world? Let us know.
Like these updates? You can also follow us on Twitter or on Facebook for and industry insider news all week long.
Have you made sure all of your email marketing strategies are mobile optimized? Launched a new app or QR code campaign?
Share with us in the comments or email mleblanc@iirusa.com to submit a guest blog post about your strategy steps.
Photos from The Mobile Marketing Conference:
Meanwhile, the mobile world rolls on. Rumors of the next iPhone started spreading across the web, with major buzz pointing to "iWallet" a bigger, better display and better battery life. Gigaom named 2012 "The year mobile advertising starts to pay off" citing the increased viability of new targeting technologies and the growing importance of mobile to the customer on the go.
In keeping with what we heard at TMMC, many are turning to the emerging world as the next mobile market. This infographic spells it out nicely. Here in the US, marketers should continue to take into account the power of the "second screen." HBO's new show "Girls" debuted with roughly "one in every five viewers on... [a] computer or mobile device talking about it." Many were even able to take in the live concert experience on their screen with Coachella streaming live.
What's new in your mobile world? Let us know.
Like these updates? You can also follow us on Twitter or on Facebook for and industry insider news all week long.
Wednesday, April 11, 2012
Exclusive Interview: Stephen Gates, Senior Creative Director, Starwood Hotels & Resorts
Stephen Gates, Senior Creative Director, Starwood Hotels & Resorts recently spoke at The Mobile Marketing Conference on Best Practices for Creating Mobile Websites.
We caught up with him to chat about the future of mobile marketing, Starwood's mobile strategy, and advice for those just starting out. One exciting development from Starwood? The new Starwood Preferred Guest app, which offers an intuitive experience that’s perfect for frenzied travelers. According to this review on MediaPost:
Want to stay up to date on Mobile Marketing news? Follow us on twitter or Facebook.
Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. She may be reached at mleblanc@iirusa.com
We caught up with him to chat about the future of mobile marketing, Starwood's mobile strategy, and advice for those just starting out. One exciting development from Starwood? The new Starwood Preferred Guest app, which offers an intuitive experience that’s perfect for frenzied travelers. According to this review on MediaPost:
The new app, which is actually Starwood’s third-generation mobile app, includes things like FaceTime integration -- a first for any company (that isn't Apple.) The app also includes fully integrated booking, member information, comprehensive hotel searches and travel details, customer service and social media.Gates spoke of the app experience saying "we don't want to create dumb experiences for smart devices." To learn more, watch our video below:
Want to stay up to date on Mobile Marketing news? Follow us on twitter or Facebook.
Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. She may be reached at mleblanc@iirusa.com
Friday, April 6, 2012
Insights into the Future of Online Testing – Complimentary Web Seminar from Autonomy
The Future of Online Testing Thursday, April 12, 2012, 1:00 - 2:00 PM (ET) Presenter:
• Joe Stanhope, Senior Analyst, Forrester Research, Inc.
• Annie Weinberger, VP of Marketing, Autonomy, an HP Company
Reserve your Webinar seat now at: https://cc.readytalk.com/r/1ea3ae4r10iw
Please mention priority code: MWJ0020-BLOG
Businesses today are spending unprecedented amounts of money attracting and converting customers - via search engines, pay-per-click ads, and other topics. But research shows that they are only converting 2-3% of visitors into actual customers. So what can you do to improve your ROI?
In this webinar, our guest speaker, Joe Stanhope, Senior Analyst at Forrester Research, Inc., will share best practices for testing, targeting and where the world of online testing is heading.
This webinar will discuss:
• How to prepare for successful testing
• Segmentation strategies
• The importance of digital intelligence to drive testing and targeting
Join us at this webinar to learn best practices from an industry analyst and how several leading companies have made subtle changes to their marketing campaigns that have produced double-digit increases in conversion rates and online sales.
Title: The Future of Online Testing
Date: Thursday, April 12, 2012 Time: 1:00 - 2:00 PM ET
Register Now. After registering you will receive a confirmation email containing information about joining the Webinar.
This web seminar is sponsored by:Autonomy
Wednesday, April 4, 2012
Find Out How Digital Millennials are Reshaping Future Business
Millennials are on the way to becoming one of the most influential generations in history. They've changed the game - from the way organizations communicate with them, to the way they share their passions and opinions, Millennials are reshaping the way that companies are doing business.
At Millennial Mega Mashup you will find the insights you need to win this new generation of influencers and understand what matters most to them, and translate that into strategic action for your organization.
Here's just a few of the digital and social sessions you'll hear at Millennial Mega Mashup:
Action Sports (X Games) Social Media Content Strategy, ESPN Global X Events & Development
Digital Millennials and New-stalgia, Pulp Lab
i shop at the mall: The Paradox of Retail, Demand, e-Shopping and i-Behavior, Westfield LLC
Scavenger Hunt for Those Who Do, DoSomething.Org & Lenovo
Listen to a podcast with Greg Thomas, Campaigns Manager at DoSomething.Org for a sneak peek at insight into DoSomething’s SMS and Social outreach campaigns:
Unique to Millennial Mega Mashup:
• Hispanic Millennial Intensive offers a full day intensive on this important group, from "fusionistas" and bilingual influencers to Hispanic shoppers and cultural touchpoints
• TrenzWalk: Firmenich's Trenz Walking is a unique system to detect trends in their infancy (mostly 3-4 years before they globally manifest themselves). It allows not only signaling the new trends early, but business opportunities, from branding to product development to delivery.
• From the Mouths of Millennials... We've brought back our interactive Live Focus Groups, where you can meet tweens and teens, hear what they have to say and ask your own specific questions.
Plus, when you register by this Friday, you will receive these exclusive benefits:
• A Copy of the Youth Mega Mashup 2011 Executive Summary
• A Copy of The Hunger Games Special Collector's Edition Book
• A Private Meet & Greet with the 2012 GennY Award Winner
Don't miss your chance to learn how to connect with the influential Millennial generation. Register today.
We hope to see you in Miami!
The Millennial Mega Mashup Team
P.S. Don't miss a special sneak peek of Neil Howe's keynote at the Millennial Mega Mashup! Join us for a complimentary web seminar where Neil will discuss the future of the Millennial Generation, as well as the role other generations will play in the future. Register here: https://www1.gotomeeting.com/register/923142705
Join our communities to stay connected:
https://www.facebook.com/YouthMegaMashup
https://twitter.com/megamashup
http://megamashup.tumblr.com/
http://linkd.in/ymE5Yu
Visit the Millennial Mega Mashup Home Page.
Here's just a few of the digital and social sessions you'll hear at Millennial Mega Mashup:
Action Sports (X Games) Social Media Content Strategy, ESPN Global X Events & Development
Digital Millennials and New-stalgia, Pulp Lab
i shop at the mall: The Paradox of Retail, Demand, e-Shopping and i-Behavior, Westfield LLC
Scavenger Hunt for Those Who Do, DoSomething.Org & Lenovo
Listen to a podcast with Greg Thomas, Campaigns Manager at DoSomething.Org for a sneak peek at insight into DoSomething’s SMS and Social outreach campaigns:
Unique to Millennial Mega Mashup:
• Hispanic Millennial Intensive offers a full day intensive on this important group, from "fusionistas" and bilingual influencers to Hispanic shoppers and cultural touchpoints
• TrenzWalk: Firmenich's Trenz Walking is a unique system to detect trends in their infancy (mostly 3-4 years before they globally manifest themselves). It allows not only signaling the new trends early, but business opportunities, from branding to product development to delivery.
• From the Mouths of Millennials... We've brought back our interactive Live Focus Groups, where you can meet tweens and teens, hear what they have to say and ask your own specific questions.
Plus, when you register by this Friday, you will receive these exclusive benefits:
• A Copy of the Youth Mega Mashup 2011 Executive Summary
• A Copy of The Hunger Games Special Collector's Edition Book
• A Private Meet & Greet with the 2012 GennY Award Winner
Don't miss your chance to learn how to connect with the influential Millennial generation. Register today.
We hope to see you in Miami!
The Millennial Mega Mashup Team
P.S. Don't miss a special sneak peek of Neil Howe's keynote at the Millennial Mega Mashup! Join us for a complimentary web seminar where Neil will discuss the future of the Millennial Generation, as well as the role other generations will play in the future. Register here: https://www1.gotomeeting.com/register/923142705
Join our communities to stay connected:
https://www.facebook.com/YouthMegaMashup
https://twitter.com/megamashup
http://megamashup.tumblr.com/
http://linkd.in/ymE5Yu
Visit the Millennial Mega Mashup Home Page.