Corporate Blogging..We think we know it all

I came across this article from Smashing Magazine that details 10 Harsh Truths About Corporate Blogging. So you think you know it all? Take a quick look at any of these tips, do you think your company is doing its best?

1. A blog does not magically generate traffic
2. Good corporate blog requires long term commitment
3. Teaser feeds are a wasted opportunity
4. You are not “engaging” anyone
5. Press releases shouldn’t appear on a blog
6. You sound like a faceless corporation
7. You need to show the warts and all
8. Marketeers often make bad bloggers
9. You expect too much from your readers
10. Your competitors will read your blog - Get over it!

View the full post here.