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California taps celebrities and natives for travel California site

California Fives, a new online community for potential travelers to California, taps locals and celebrities to help potential visitors what are the five best of any part of their state to visit. This adds to the current arsenal of Visit California, which also includes Twitter, Facebook, and specific areas that cator to the different regions in California. Read more about the new initiative at PR Week.

Many states are jumping on the social network bandwagon. Do you think the additional of social media will help potential travelers? Hearing first hand from natives about what they enjoy in their state could shed exposure on local gems, as well as reaveal the real culture of some cities to interested travelers. Have you used a website like this to plan a vacation of yours?

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