Thursday, October 30, 2008

Community 2.0 vs. Focus Group 2.0

This post from ZDNet raises the interesting question regarding the boundaries of community 2.0. Recently Intel and Asus requested user feedback for a dream PC. The concept was that users come together, talk about what they want, vote about it, then Asus will build it. No one would argue that this is a community effort, and that it is an online forum, but would it really be considered community 2.0? So the author of the ZDNet post, Joe Brockmeier asked the question

"What do you think? Community, or focus group 2.0?"

Do you have an answer to his question? What are your thoughts?


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1 comment:

Lawrence said...

Simple: Community 2.0 includes Focus Group 2.0. :-)