Thursday, October 16, 2008

Parents get their own social network

DePaul has created one of the first social networks for parents of their university students. Read the press release here. This is unique, because it allows parents to connect to other parents. The Quad features everything from participating in a live question-and-answer session with a financial aid officer, to discussing plans for family weekend, to making connections with other DePaul parents from the same state, region or hometown.

Dara Crowfoot, director of marketing strategy at DePaul, had this to say about their new social network:

“Studies show that more than 70 percent of parents are very active in their student’s college search process. Roughly half of them want new technology to access information about their student’s college, so the Quad addresses the important role parents play in their students’ selection of a college and their lives once they arrive on campus. One of the goals of this community is to provide parents with resources to connect with one another to get the most out of their educational experience at DePaul.”


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