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Michelle

A Look Back: Top Content of 2012

We're about to step away from the keyboard for a bit here at the Digital Impact Blog to have an unmediated holiday season. I'm not s...

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Next Week: Winning the Brand Share Battle - Complimentary Web Seminar
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Michelle

Next Week: Winning the Brand Share Battle - Complimentary Web Seminar

In association with TNS, The Institute for International Research invites you to join us for a one hour complimentary Web Seminar. This webi...

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Nate Silver Shares His Insights into Reliable Forecasting & Data-Based Predictions
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Valerie M. Russo Evans

Nate Silver Shares His Insights into Reliable Forecasting & Data-Based Predictions

Last month, Nate Silver, Founder, FiveThirtyEight.com and Author, The Signal and The Noise ,  made history as he used innovative analyses o...

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Michelle

Why are businesses still hesitant to adopt mobile?

Last March at the Mobile Marketing Conference, we heard from leaders in a variety of industries; healthcare , travel , and retail to name a ...

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Bring Your Own Device (BYOD) to Work – A Good Business Strategy?
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Michelle

Bring Your Own Device (BYOD) to Work – A Good Business Strategy?

As the world gets increasingly mobile new challenges are arising both for the marketing department, as well as throughout a business enterpr...

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Only Hearing 50% of the Engines Roaring
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Chester Wai

Only Hearing 50% of the Engines Roaring

Keeping consumers aware of a brand’s integrity is one of the primary reasons for the utilization of social media. One would ass...

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Official Call for Presenters: Shopper Insights in Action 2013 Conference
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Valerie M. Russo Evans

Official Call for Presenters: Shopper Insights in Action 2013 Conference

INDUSTRY ALERT: OFFICIAL CALL FOR PRESENTERS The Institute for International Research (IIR) is currently seeking corporate practitioner p...

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This Thursday! Best Practices in Mobile Research - Successes, Failures and Lessons Learned - Complimentary Web Seminar
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Michelle

This Thursday! Best Practices in Mobile Research - Successes, Failures and Lessons Learned - Complimentary Web Seminar

In association with Confirmit, The Institute for International Research invites you to join us for a one hour complimentary Web Seminar. Thi...

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4 Transmedia Campaigns To Learn From
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Michelle

4 Transmedia Campaigns To Learn From

Recent research by Google amplified a message that we've all been circling around: Go mobile or get ready to lose customers But if ...

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Michelle

Friday Inspiration Break: The Power Of Social

We frequently write about the power of social media to carry marketing messages here on the blog, and it certainly is powerful for that purp...

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Best Practices in Mobile Research - Successes, Failures and Lessons Learned - Complimentary Web Seminar
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Post Author
Michelle

Best Practices in Mobile Research - Successes, Failures and Lessons Learned - Complimentary Web Seminar

In association with Confirmit, The Institute for International Research invites you to join us for a one hour complimentary Web Seminar. Thi...

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President Barack Obama: Redditor?!
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Chester Wai

President Barack Obama: Redditor?!

President Obama's "verification" that he was on Reddit. Note the Reddit insignia on the cover of his laptop. (Source: imgr...

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Going "Beyong Social Media Listening" - Webinar Recording
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Michelle

Going "Beyong Social Media Listening" - Webinar Recording

Recently we were pleased to present a webinar entitled " Driving Best-In-Class Customer Experience: Beyond Social Media Listening"...

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Create the Future, Don’t Follow It
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Valerie M. Russo Evans

Create the Future, Don’t Follow It

As summer is quickly drawing to an end the Shopper Insights in Action International team wanted to send a quick reminder of two Shopper eve...

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Free Webinar: THE ART OF SHOPPING: HOW WE SHOP & WHY WE BUY
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Post Author
Valerie M. Russo Evans

Free Webinar: THE ART OF SHOPPING: HOW WE SHOP & WHY WE BUY

Join Siemon Scamell-Katz, a leading expert in shopper behaviour and David Roth, CEO of The Store - WPP, in a conversation to shed light on c...

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Post Author
Michelle

News Roundup: iPhone Gossip, Olympic Tweeting and Social Media Listening

Next week we'll be tuning in for our free webinar " Driving Best-In-Class Customer Experience: Beyond Social Media Listening "...

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The 2012 International Shopper Insights In Action Event - Last Chance to Save £300!
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Post Author
Valerie M. Russo Evans

The 2012 International Shopper Insights In Action Event - Last Chance to Save £300!

Real innovation comes from uncovering real insights. Understanding needs, purchasing behaviour and changing lifestyles of your consumers is ...

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Complimentary Webinar: Driving Best-In-Class Customer Experience: Beyond Social Media Listening
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Post Author
Michelle

Complimentary Webinar: Driving Best-In-Class Customer Experience: Beyond Social Media Listening

In association with EmPower Research, a Genpact company, The Institute for International Research invites you to join us for a one hour co...

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The Mobile Marketing Conference Experience: In Your Own Words
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Post Author
Michelle

The Mobile Marketing Conference Experience: In Your Own Words

It doesn't seem that long ago that we were off to Miami for the first meeting of The Mobile Marketing Conference . Yet here in Mobile Ma...

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