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New Study Shows Small Businesses adopting Social Media

According to this article here at Customer Think, social networks are using social media to enhance the world of mouth of their business. Warrilow and Company reported that 28% of small businesses have at least one profile on a social networking site, most likely to be Facebook or LinkedIn. Another statistic was that fast-growing companies, those with 20% or more annual growth, mare more likely to be participants in social media. However, there weren’t to many details released beyond those numbers. John I. Todder, Ph.D., the author of this article, believes that most small businesses believe that visibility on the internet is very important, and realizing the power that social media tools can harness.

Jenny Pereira

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