Podcast conversation with Rachel Makool and Matt Warburton

By Jim Storer

Both Rachel Makool (eBay) and Matt Warburton (Yahoo) have extensive experience in building/managing community and it shows in this hallway conversation. They confirm how important it is the connect with other community managers to benchmark your efforts and learn from their mistakes. Rachel also suggests how important it is to understand the precedents you set with your community - they'll expect you to follow through. Matt talks about how valuable community is as a feedback mechanism for Yahoo. Download this podcast or stream it below.

* Recorded at the 2008 Community 2.0 Conference and cross-posted on Jim Storer's Mzinga blog.

Bryan Person

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